Where did it come from?While rumors of people eating Tide Pods are nearly as old as the actual product, and The Onion even wrote an article about it in 2015, the Tide Pod Challenge didn’t arrive until 2018. It started as a joke on YouTube, but people took it a little too serious.
What makes it funny?Laundry detergent pods look a lot like candy, and the idea of someone trying to eat them is funny to a lot of people. Unfortunately, the joke went too far, and people actually got sick from eating them.
This led to Rob Gronkowski starring in a public service announcement (PSA) about not eating laundry pods, which was also turned into a meme.